How do you get an App (MVP) developed for a startup

Airbnb, Spotify, Amazon, Uber, and many more successful apps we use today on our mobile phones started as an MVPs. A minimum viable product is a tried-tested method to assure your big idea will work. You have an awesome app idea that will be successful and be the next big thing with the help of an MVP strategy that allows startup ideas to become successful.

What is an MVP app?

Minimum viable product MVP is the most valuable player during the development phase of any app or software. As Eric Rise, author of Lean Startup, stated, MVP is the version of the new product that allows a team to collect the maximum amount of validated learning about customers with the least amount of effort.”

MVP is an initial step to find out whether your startup app idea will be successful or not before you invest your time and money. It helps to look out for real-time issues and problems your app can solve with systematic market research.

When creating a start-up app MVP, you’re developing the first and basic version of your final product. It will allow you to assess your idea, design faults, and scope. Before you begin to develop yours, it is necessary to know the steps involved in the development process of the MVP app for a startup.

Steps to develop MVP app for a start-up-

There are several steps involved in the process of MVP development. Most of the time is spent on preliminary research, competitive analysis, imagination, user research, etc. Let’s look at what critical steps are involved in the development process of MVP for a start-up.

Step 01- Market Research and Business Specifications

Market research is the primary key in the development process of the MVP app. Market research and business specifications are crucial to preparing a strong final application layout. Before you step out to begin your search, you need to question yourself about fundamental aspects such as targeting industry, audience, services the app will offer, and so on.

46% of start-up fails before they are adequately launched due to a lack of market research and failure to meet market demands. So, every start-up company needs to conduct an extensive market analysis before they invest in any asset. Thorough research will validate your idea. Construe videos, blogs, research studies, and data survey forms to collect data. It helps to understand the product/service you intend to offer. Consider the following question to do research-

  • What will be your audience?
  • What will be the primary concern your app will focus?
  • Is there any other app in the market offering the same as you?
  • Are the buyers and audience willing to pay for it?

Step 02- Prepare USP of MVP

Every mobile we use either offers unmatched entertainment or solves a specific issue. Apps that fail to do anything specific are likely to cease in the first year. It is the reason that start-ups must spend plenty of time figuring out and defining USP.

The response you received from market research in the previous stage is significant for this stage. Evaluate the responses received to make sure you are on the right path. Once you’ve your USP, you can begin to plan flexible and scalable USP.

Step 03- Outline Customer Journey and User Flow

Every application has a set of instruction and workflow that tells the route to the app user when they open it. User flow is an essential part of any app and plays an integral role in developing MVP. While designing a mobile app, you must remember that it is for future customers, and your interest and preferences may not align with theirs.

It is necessary to see a project from the viewer’s point of view at this MVP development stage. It helps to understand and provide more details about how customers will join and explore the app. The experience and satisfaction of the customer are the heart of the app. User flow must address crucial pointers such as design familiarity, interface, and user attention while assuring the customer gets a pleasant experience. The final minimum viable product should have a simple and interactive user interface.

Step 04- Define MVP Features

After you decide on user flow, you need to emphasize and dictate the features and characteristics of MVP. It is one of the crucial steps in the development process. To proceed, you must decide which components will be in MVP. As we know, MVP focuses on the core functionality features of the main product not every characteristic of your main app needs to be included in MVP. Hence, it will be beneficial to create a feature list, prioritize the core functions for MVP and leave the rest for the final app. The features that help to create a potential market and get customers should be added to MVP.

Step 05- MVP Development

After you have decided on user flow, features to add, and know the app inside out, now, at this stage, it is time to put everything together and begin MVP development. You need to choose the right software company to help you through the development process and understand short-term and long-term goals of your app.

As a start-up app, it is necessary to choose the best platform and technology for MVP mobile app development. Choose the technology which you want to use in your final product. Start-up takes a few months to develop a minimum viable product MVP. Entrepreneurs and entrepreneurs choose methods based on technological capabilities, in-house knowledge, and cost allocation.

Step 06- Start-up Minimum Viable Product App Launch

After developing your MVP, the launch will be the next big step. It is essential to look into the framework you want to launch your MVP app. You must pick the best platform to launch the MVP app for users to test it. Hence, it is an MVP app, not the final product; launching it on the popular forum is the best idea where you could get maximum users.

While the MVP is launched, it is under testing process by the targeted audience. Every feedback and response you get for the app is valuable and helps to improve your MVP and final product.

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